Welcome to us at Isbjör of Sweden | Free shipping over 100 EUR


The green heart means that everything we do is done with the best interests of the environment and the children in focus. It is the foundation of the company's existence and the heart of our business.

Our priority has always been to create environmentally friendly products that can be reused. Garments that are so durable that they can be inherited for generations. Reducing the number of products produced is also a large part of Isbjörns sustainability profile. By reducing the amount of products we use, we reduce the environmental impact. Less consumption means less production - which results in less pollution, less waste and less transport.


Our sustainability mission

Everyone knows that the production of clothes affects our climate, our environment and our children, therefore we make clothes from environmentally friendly materials and of extremely high quality. By extending the life of a garment by double, you halve the load on our planet ... and you just have to keep counting.



We strive to make the most functional garments ever - for those who need it most - our children - and also do it with care for our nature. All the way.

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Our materials

We do not launch new products every season. Instead, we continue our green promise to use the most durable fabrics, manufacturing processes and shipping. Our products have a long lifespan and we dress tomorrow's adventurers with high demands. We are a slow fashion brand


PHILOSOPHY - Buy less but better

Isbjörn of Sweden is a lifestyle brand that is at the forefront of sustainable clothing for children and young people. We want to inspire and encourage young families to enjoy and explore nature with their children. We dress tomorrow's adventurers.


Clothing care - take care of your invested garments

We see our garments as an investment, both for your child, but also financially and sustainably. In order for the garments to last a long time and withstand harsher weather (games), it is important to take care of their garments, with the right clothing care.


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